As a group we have looked at the different demographic groups that we could aim our soap opera trailer at as well as the times we would want to show it on TV.
The people who would be watching out soap opera trailers at the time that most soap opera are shown on TV would be people that work during the day and watch TV during the evening. The trailer would be shown during the adverts between other soap operas so the people who would see it would be people who regularly watch soaps. They would be of all ages as it would be shown before the watershed.
The demographic groups that would be watching this would be any from B and below, working class, lower class, students and people of which are unemployed.
The soap trailers target audience would most probably be people from the ages of 16 to 60 as soap opera normally appeal to everyone.
The trailer would be shown either side or in the middle of the other soaps that are shown on the TV channel, within the adverts.
If the trailer wasn't shown at the same time other soaps are on the TV then the target audience may not see it. If it was shown during the day or late at night then the people who watch soaps already wont see it and it may not appeal to other audience members at other times of the day.
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